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Focus Groups & Personal Interviews
Focus Groups
- DMSA’s highly experienced Organisational Specialists use Focus groups to further probe a survey respondents’ views
- The purpose is to identify insights that enrich the survey results and provide more detail to aid the design of interventions
- The focus group provides a personal interaction between colleagues and with the facilitator
- Open questions are used to promote discussion, and then the facilitator ‘dives deeper’ to probe particular issues
- At the executive level (Directors and Associate Directors) we recommend personal interviews
Personal Interviews
To supplement the Survey findings and focus groups from a survey, DMSA often conduct Personal Interviews for Directors and Senior Management. The type of questions we ask:
- How do you manage your work/life balance?
- What are your views on recognition and performance management?
- How would you like performance management to work?
- How would you describe your relationship with your colleagues?
- How would you describe your organisation’s culture?
- What works? What needs to change?
